Typography II
Kinetic Type Videos
My favorite of the Kinetic type videos was the Shop Vac one. I think it was effective because of its use of fonts to represent the various things that the song is about. For instance fonts that resemble the ones that Walmart and Macy's used gave the overall message of consumerism and the boredom of the typical average-American life. It was also a nice touch to include the musical notes for the guitar.
My least favorite was the Social Network "Going Live" video. Aside from the jarring typing noises, I felt like the screen seemed too dark and it came across as very boring. The type wasn't lively and it seemed too standard and cliche.
I think that this example of kinetic typography is effective. It's from Doctor Who, where the tenth doctor is leaving a list of instructions for his companion for when he has to become a human for awhile. The tape recording animation works well, as does the tags for when he's listing numbers. The only thing I don't like is the addition to the foreveralone rage face at the end in the pear. Overall, it's good.
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